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DR. BABY DUST

format's details

Genre

Medical Drama

Year
2011 - 2013
Countries

Ukraine, Russia, Kazakhstan

Broadcaster

Inter (Ukraine), Channel One and Domashniy (Russia), КТК (Kazakhstan)

Duration
45 minutes
# of episodes

Season 1 - 40 episodes

Season 2 - 60 episodes

Audience
14-49
TV Channel

Inter (Ukraine), Domashniy (Russia), KTK (Kazakhstan)

Timeslot
daily primetime

DR. BABY DUST VS CHANNELS' AVERAGE SHARE

Passport to success

  • In Ukraine and Kazakhstan Dr. Baby Dust averaged a massive 100% above the broadcasters' slot average
  • Popular and engaging genre with a high ‘feel-good’ factor
  • Cost-effective production (set in one location)

Description

Dr. Shirokov is an exceptionally talented doctor who goes above and beyond the call of duty for his patients. His bright future in medicine is practically written in the stars. Yet he gives up on his career and accepts a residential position in a provincial hospital. But soon enough Fortune itself deals him a hand. A newly opened fertility center welcomes the young prodigy with open arms. However, working there is not all smooth sailing. While wrestling with work-related problems, he goes on doing what he does best – treating infertility. But is it all there is to it? It seems that every success, every newborn he so graciously delivers, underlines his unwavering status of a childless father.

The one patient he failed is his own wife – a tragic accident left his spouse infertile. Shirokov has dwelled on this profound loss, fighting a battle where all the odds seem to be against him…